Human Promotion- Towards three-dimensional.docVIP

 PAGE \* MERGEFORMAT 11 Human Promotion: Towards three-dimensional Personal direct marketing Try and strength Far less Three-dimensional nature of Human promotions like Enterprise Building The population of the pillars of corporate marketing structure, to be sold as the business growth and changes in circumstances face to make adaptive adjustments. After the initial some companies hard work, career gained a huge development, as to improve the operating level, but on the business terms of the structure of human promotion, most enterprises still in the primitive stage, basically rely on their own direct marketing as the main of marketing tools. With the development of enterprises, especially the increasingly fierce market competition cases, such marketing tools become increasingly passive, and even become an obstacle to the sustainable development of our business. Therefore, the timely adjustment of the traditional business model of human promotion, and gradually establish a new type of human promotion structure, which has a strong three-dimensional adaptive marketing system, for many businesses is the sale of business development has become very important. First, the limitations of traditional human promotion model Traditional human promotion model, in which the individual by means of direct marketing model, in general can be divided into three typical types: (1) ‘Spider-mode’, which is a kind of sit back and wait type of marketing approach, often designated for Sale occasions; (2) ‘bee mode’, which is a proactive marketing approach is usually the case for direct roving; (3) ‘pigeon mode’, which is a focus on customer relationship marketing approach, its The purpose is to foster awareness of customer loyalty. Indicates that the different types of marketing sales personnel win business customers in different ways, in fact shows that the individual to promote the philosophy of growing and mature. It is relying on these ever-sophisticated methods of promot