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Sales staff before visiting clients to make full preparations
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Sales staff before visiting clients to make full preparations
‘Lack of preparation is equal ready failed’ adequately explain the importance and necessity before visiting customers fully prepared. Visit fully prepared before the customer can not only save time, but also helps to improve the effectiveness of visit Because the sales staff to visit the former if the customer does not fully prepared, often lead when visiting clients, conversations wishy-washy, seem to know little about their own products sold, incoherent, think of where it comes to where, repeat have said so, less than a point on the conversation always talk about, I do not know what information customers want to know is, exaggerated, or even ‘nothing’ and so make themselves unable to win the goodwill and trust of leading call failed. [Case] Wang is a salesperson in an enterprise, the day Wang found a potential customer, they happily went to visit clients. Liangmingshenfen Wang after the door first, began to introduce their products to customers. Beginning of time, small Wang also confidently introduce their products to the customer, not the time to persuade customers to buy, but the customer is a veteran who will naturally not just because of a few words on Wang to buy his product. So Customers began to fight back, when a customer asked Wang’s company’s production scale and capacity, companies in the peer status, corporate culture, corporate sales strategy and other issues, Wang’s answer is always the prevarication. When it comes to products and expensive compared to competing products, because of the competing products do not know Wang led Wang can not answer, so that Wang momentum faded. Shortly afterward, customers began to be asked to talk loopholes on Wang This makes more helpless Wang eventually call failure. What salespeople before visiting customers need to do it well prepared? First, the good self-prepared 1, grooming preparations: good instrument plus go
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