Second venture the new long march on the road to rock.docVIP

 PAGE \* MERGEFORMAT 12 Second venture the new long march on the road to rock Changzheng Road, with the long journey as an entrepreneur to describe the enterprise should not be an exaggeration. It was a strenuous, bitter, even for a long time difficult to Sudden Impact’s nightmare-like experience. Unfortunately, many companies through entrepreneurial way to reach a certain height, but for whatever reason, could not continue to play such a brilliant. Chinese enterprises and the rapid decline of brilliant moments, has become a lots to talk about the topic. And today, many enterprises became the second pioneering work often mention the word fresh. Some want to be able to fly again, and some want to continue onto the pinnacle, though for reasons different, but the goal is the same: excel again! Therefore, the relative time business, the second venture is a new long march road, although this road less initial shortage of funds, personnel shortage, management, and various ills of a single, but companies also need to deploy existing resources, using integrated tools move to high level. The same time, the market environment facing the second pioneering work has become fully saturated, fully competitive market, facing the marketing system has become a chain of sections of the structure of a mistake on the part of enterprises will have an immeasurable loss. And an entrepreneurial self-made different, alive and seek development is not the main purpose of the second start, take-off and bigger and stronger is the ultimate goal of enterprises, has completed this unusual way of new long march, there is a clear need for business-minded, wise means. However, the good wishes can put into reality? Let us concerned about the shampoo industry, two representative second pioneering companies to do some exploring and forecasting. 1, P amp;amp; G’s two opponents Procter amp;amp; Gamble has been in China since the three major Huadan ‘Rejoice, Head amp;amp; Shoulders, Pantene’ has b