how nuggets from local tyrants who (a)（掘金如何从当地暴君(a)）.docVIP

How nuggets from local tyrants who (a) In online games, the ‘Tyrant’ refers to no brain consumption gamers in the real world, ‘Tyrant’ is synonymous with the rich and not expensive groups. ‘Tyrant’ pop the word, not a milli Network carnival meaningless, but vividly reflects the population of some new rich ‘nouveau riche mentality.’ Typical psychological Tyrant consumer psychology is: First, as the main driving force of vanity consumption The main way to satisfy the vanity high level of consumption, consumption of scarce strength and personalized products. Meanwhile, Tyrant special needs social circle as many people know Tyrant using high-end brands and scarce products. Second, the Tyrant believes that ‘there is no expensive, only more expensive,’ especially praised the ‘do not buy, just buy expensive’ Afraid of the poor Chinese people, the Chinese transition very impetuous Tyrant, Tyrant can ease your mind the most tangled. Third, the Tyrant need arty Tyrant is also part of evolution, it wants to own packaging into culture and learning, only to cover their own money too poor self-esteem. Therefore, according to the typical psychological Tyrant from branding and marketing point of view, to be done under the following local tyrants get a few things: First, have a prominent sign at a glance what is the product brand, what grade Such as Gucci, Hermes, Cartier and other luxury goods, logo on products are often very large and prominent, well look at the past, you know what grade products, it is easy to get Tyrant preference. To be stressed is the symbol should not be confined logo, confined to pass what brand products with logo, brand Chinese enterprises the ability to create low specialization is an important feature. Personalized colors, special design, product modeling, such as buberry plaid, THINKPAD laptop Red Hat, the front of the BMW kidney shape, is a premium brand of distinctive symbols, which implies a strong deliverer ‘local ho consumptio