列维奇 商务谈判（第8版）Lewicki8eChapter06.pptxVIP

NegotiationSection 02:Negotiation SubprocessesChapter 06:Perception, Cognition, and Emotion? 2019 McGraw-Hill Education. All rights reserved. Authorized only for instructor use in the classroom. No reproduction or further distribution permitted without the prior written consent of McGraw-Hill Education. Perception DefinedPerception is the process by which individuals connect to their environment.Negotiators are guided by perceptions of past situations and current attitudes and behaviors.The goal is to perceive and interpret with accuracy what the other party is saying and meaning.Perception is