How to do year-end summary of the work-.docVIP

 PAGE \* MERGEFORMAT 16 How to do year-end summary of the work? Case Study: no easy way out of the “acceptance speech” Manager Zhang was promoted to regional sales representative just this year, managers, in order to return the company appreciated promoted, Zhang obsessed flutter in the market development, a good six months down the harvest, the task is completed 130% money back. In the semi-annual sales meeting during the first half of the company leadership to do the work report to Mr. Zhang. Goes onto the podium for the first time, zhang very excited, abnormal voice speaking loud: “in the first half, XX task of the market to cash 200 million, under the guidance of the leadership in the company, the strong cooperation of the dealer, in the XX market operations under the joint efforts of the team, and now we have done over 30%, to achieve back to paragraph 2.6 million. second half of the 3.5 million we will try to sprint to a higher return on company performance led care! “ in the midst of applause, Manager Zhang directly down the podium. Sales Director, called him a look of stunned: “What are you doing!” Zhang: “how, what is wrong?” Marketing Director: “Are you finished?” Zhang: “finished!” Marketing Director: “... ...” After the meeting, director of marketing directly to the Manager Zhang curse roundly called into the Office of the meal: “You This summary of the work which is called, is simply an acceptance speech! market sales data, analysis of the competitors, in the second half plan nothing! You know, You are participating in the company’s sales conference, you think you take the Oscar?! back to me to reflect on! “ recess Analysis: write year-end summary of the two major principles sales managers understand the principle - to speak with the results! But every time to the end of the year when reporting in scratching, as above, Mr. Chang in general, not the results do not, but do not know how to sum up the work!