How to write an annual marketing report.docVIP

 PAGE \* MERGEFORMAT 8 How to write an annual marketing report Annual Sales From EMKT. report is the most important document of a company, generally speaking it is divided into three parts: an annual summary: The main emphasis of marketing status and achievements; problems and responses: existence of the major annual the main problems and proposing solutions; next year’s planning and program: the second year of the objectives, principles, policies, action plans and target decomposition. If necessary, can have a supplement, such as vision, mainly to solve the people’s confidence in the future, the key moment is very necessary. Zong Jing Wen Jiabao on the global economic crisis in the face said, confidence is more important than gold, in fact, a business do they not. In charge of the people are the company’s marketing boss, the company can organize the relevant departments of marketing departments to write a report based on this conclusion, for the lack of through the concept of subordinate departments should give guidance. Annual report begins with the year before you can get the right results for a general, language should be simple, to acknowledge the main achievements. If the major sales, product sales or sales-led, market share and so on. Of course, some courteous words, and inspiring words is to say. A company’s marketing reports, large companies will surely be started in October, many small and medium enterprises to begin in December, in fact, the second year in order to have a good start earlier this year to summarize, analyze, in the coming year will certainly do a better job. Part I: Annual Sales Summary: 1, 200N-year status of the content of the marketing (A), product sales, billing, reimbursement and accounts receivable, the status quo 1, and 200B-year sales comparison; 2, billing, reimbursement and accounts receivable, and 200B-year comparison; You can add text description above chart. (B), the company’s products and company sales structu