The future of high-end wine.docVIP

 PAGE \* MERGEFORMAT 20 The future of high-end wine The global financial tsunami on the impact of various industries gradually emerged and liquor industry is no exception, but the financial impact of tsunami on the power of traditional industries are not imagined such a large, white wine’s development is still to overwhelming pace, This is evident from the first half of the industry The development of data can be seen. Liquor industry, the financial tsunami on the two ends of the development impact is quite substantial, and we did not see or hear those wine China because of the financial tsunami, to reduce their own alcohol consumption, and did not see in Guangdong, Jiangsu and Zhejiang area has a large number of private enterprises closed down because the boss factory to bankruptcy to reduce their consumption of high-end liquor or entertainment, but added those who have white-collar, middle class in order to reserve food ‘winter’ and compress its own external consumption, and to go out socializing reduced spending power has weakened. A crisis under the ‘eggs will survive’ When the stock market crash, when the stock market Moutai is still standing high, even though the stock market has been miserable, Maotai, Wuliangye and other high-end liquor brand positioning is still hope for their shareholders. The development of domestic enterprises in various wine, too, Lu Chau, Langjiu, West Phoenix, Yanghe other liquor companies continue to triumph in the first half of the growth rate in order to speed up national economic development times channeling. Look more closely at the rapid development of wine prices have one thing in common: their high-end products sold in the market is booming. Sales of hot high-end products make them despite the financial crisis sweeping the world unafraid. This from the current situation, we can assert that the future of high-end liquor consumption will continue to be maintained at a stable level, may not have a significant rise, but