以陈列吸引消费者的目光（In order to attract the attention of consumers）.doc

以陈列吸引消费者的目光（In order to attract the attention of consumers） In the increasingly competitive era, businesses in order to attract consumers (consumers Wshu.Cn IM05 customer/) eyeball, to promote sales, should strive to be different in every detail. Especially in the store, in addition to the shop window design, and other work under the foot, in the clothing display is a maverick, in order to create a strong visual impact, as a commercial space sales environment, strong design their own stores to heighten the atmosphere, unique personality to establish values image, strive for more consumers to patronize, to get more profit. Therefore, the clothing display also more and more receives the merchants attention, becomes in the sale system the important link. Door, window, shelves, display props, composed of all sales terminals. The hardware part and the door shelf belongs to the brand image, and brand image to display software. Looking at each brand, the requirements of hardware and software have reached a high degree of unity, in order to establish a brand image, mold a strong sales tension, in order to maximize the pursuit of market profits. But why failed to achieve results, but mainly on display can not be perfect. The display is a commodity as the theme, using different commodity varieties, styles, colors, fabrics, and other characteristics, displayed through the integrated use of artistic features and prominent selling point products to attract the attention of customers, improve and strengthen the further understanding of the goods, the customer record and trust degree of memory, to the maximum extent caused by purchase desire. This is the display of text positioning, but also to display the function of the display to consumers. As an important part of marketing system, how to display good products should start with the following points. Goods display: as clothing, the display is generally divided into stacked and hung. Fold: usually through orderly clothing folding