VALUE CHAIN WORKSHOP价值链讨论会.pdf

VALUE CHAIN WORKSHOP价值链 讨论会讨论会 Background, Methods and Management Principles 背景背景，方法和管方法和管理原则原则 July 2005 2005年7月 July 2005 WORKSHOP OBJECTIVES讨论会目标 ToTo developdevelop deeperdeeper understandingunderstanding ofof valuevalue chainschains inin the global food system发展对于在全球食品系统中价值 链的更深层的理解 To address value chain project design and formation从 事价值链计划的设计和形成事价值链计划的设计和形成 ToTo developdevelop valuevalue chainchain programprogram andand projectproject management skills发展价值链项目和计划管理技术 July 2005 CONTENT 内容 Part 1: General introduction on value chain ddevellopmentt 部分部分11：总体介绍价值链发展总体介绍价值链发展 Part 2: Principles of value chain project developmentdevelopment 部分部分22 ：：价值链计划发展原理价值链计划发展原理 PPartt 33: CCases andd critiiticall success ffacttors 部分3: 案例和重要成功因素 July 2005 PART 1 GENERAL INTRODUCTION ON VALUEVALUE CHAINCHAIN DEVELOPMENT部分1：总体介 绍价值链发展绍价值链发展 July 2005 CHANGESCHANGES ININ THETHE GLOBALGLOBAL FOODFOOD SYSTEMSYSTEM 全球食品系统的改变 Fundamental shifts Reaction industry pluriform consumers concentration Chain reversal consumer driven added value market access internationalisation industry responsibility new technology Mass individualisation sustainable solutions co-opperation July 2005 CHANGES IN THE GLOBAL FOOD SYSTEM ChainreversalChainreversal