快速消费品类中小企业财务管理问题及对策研究-工商管理专业论文.docxVIP

郑州大学商学院硕士论文 郑州大学商学院硕士论文 快速消费品类中小企业财务管理问题及对策研究 Abstract The ages which accompanies with knowledge-based economy comes，for distribute extensive fast consume the small business enterprise in the category to say finance management of research is importance．For this，this text the small business enterprise finance manages from totally said all up fastly the consumption the category fLrst of characteristics，and then to current the our counllry consumes the small business enterprise finance in the category to manage some existent problems to carry on a research quickly,aiming at sex finally of put forward homologous solution． This text synopsis elaborated fast consume category in the small business enterprise fmance manages of characteristics，point out fast consume category in the small business enterprise manages the construction,the cash flows a management， cost management and investment ofthe construction,system ofthe target define，team to manage a last characteristics in the finance，these six points which is also this text to discuss in detail．Aim al this talk point,this text takes traditional business enterprise as to according to object,discussing fast consumption category in detail to manage the define oqwith]target in the small business enterprise finance first,poring forward the standpoint that the business enterprise finance manage target layer to turn,then is divided into a basic target and concrete target，maximize business enterprise value the basic target that is a finance management，concrete the target then sets to maximize for the money raising amount respectively according to the business enterprise different stage,the profits maximize，the capital net profit maximize and the rights guerdon rate maximize． Secondly,this text to consume category quickly to constuct in the smaU business enterprise team,system construction,the margin management，cost management and investment manage etc．carried on thorough meticulous of research．Such as constuct the managemen