并购和重组交易服务(投资银行学清华大学朱武祥)要点.ppt

全能银行被认为比专业银行更具备优势。可以为企业提供范围更广的金融产品，更容易与企业建立长期稳定的关系，有利于形成规模经济优势。全能银行可以分析企业运用各种金融产品的表现，而监督企业支票账户情况，从而获得更多的信息，并运用到各个方面，而不仅仅用来支持贷款决策。此外，通过提供各种各样的服务，综合性银行在设计融资合同的过程中拥有更多的选择工具，并且对企业的管理决策有更多的影响手段。 THE ESSENCE OF A GREAT INVESTMENT BANK Reputation is the most important asset Integrity, power, discretion The best people The best clients The best deals Consistency of performance High ROE Timeliness of advice Creative solutions to tough problems Internal strengths 1. Our clients interests always come first. Our experience shows that if we serve our clients well, our own success will follow. Our goal is to provide superior returns to our shareholders. Profitability is critical to achieving superior returns, building our capital, and attracting and keeping our best people. Significant employee stock ownership aligns the interests of our employees and our shareholders. 2 Our assets are our people,and reputation. If any of these is ever diminished, the last is the most difficult to restore.Our business is highly competitive, and we aggressively seek to expand our client relationships. But Integrity and honesty are at the heart of our business. We make an unusual effort to identify and recruit the very best person for every job. In a service business, we know that without the best people, we cannot be the best firm. 3 We stress creativity and imagination in everything we do. While recognizing that the old way may still be the best way, we constantly strive to find a better solution to a clients problems. We pride ourselves on having pioneered many of the practices and techniques that have become standard in the industry. we would, if it came to a choice, rather be best than biggest. Personal financial planning Securities underwriting Trading and brokering Investment banking and advisory services Trading of foreign exchange Commodities and derivatives Banking and lending Insurance Research Salomon-Smith Barney-Citigroup整合后的业务与产品 全球消费金融服务业务 －Citibanking：42个国家的2