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Sales performance in the design ideas
Enterprise sales staff assume an important function of product sales. Science, effective sales performance programs, will help improve sales staff motivation, and promote the development of enterprises. In the actual business management in the face of the complex sales performance programs, And how should we choose? Program sales performance management systems as other companies, have no uniform standard, there is no absolute “good” and “bad.” Criteria for judging the merits of the performance program should be to see whether it is suitable for a particular business development needs. As businesses in which the industry, stage of development, marketing strategy, target market, such as different, and sales performance in the design should also be different. This article will briefly talk about the design of sales performance factors need to be considered. As the experience of space and the author limited factors enumerated in this paper can not do everything, only as a general exchange of information marketing industry friends. One stage of development of enterprises Enterprises in different stages of development, sales role in the enterprise is different. Typically, a business in its infancy, the company’s brand power is still very weak, and marketing organizations function is not perfect, largely to achieve sales the man to rely on sales capability. As enterprises grow, the brand power to increase substantially the marketing function continue to improve, according to sales staff for more mature is the sales model and business processes, throughout the marketing team support and cooperation to carry out the development and maintenance of customers, sales staff the importance of achieving individual sales decreased. 1, for early stage companies in the development Sales performance in the design of programs should highlight the contribution of individual performance of the company, encouragi
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