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                Sources and Coverage of Medical News on Front Pages of US Newspapers 英文参考文献
                     
SourcesandCoverageofMedicalNewsonFrontPages
ofUSNewspapers
WilliamY.Y.Lai1*,TrevorLane2,AlisonJones3
1JournalismandMediaStudiesCentre,TheUniversityofHongKong,Pokfulam,HongKong,People’sRepublicofChina,2FacultyofDentistry,TheUniversityofHong
Kong,PrincePhilipDentalHospital,HongKong,People’sRepublicofChina,3SchoolofMedicineandPublicHealth,FacultyofHealth,UniversityofNewcastle,Newcastle,
NewSouthWales,Australia
Abstract
Background:Medicalnewsthatappearsonnewspaperfrontpagesisintendedtoreachawideaudience,buthowthistype
ofmedicalnewsispreparedanddistributedhasnotbeensystematicallyresearched.Wethusquantifiedthelevelofvisibility
achievedbyfrontmedicalstoriesintheUnitedStatesandanalyzedtheirnewssources.
Methodology: Using the online resource Newseum, we investigated frontnewspaper coverage of four prominent
medicalstories,andahigh-profilenon-medicalnewsstoryasacontrol,reportedintheUSin2007.Twocharacteristicswere
quantifiedbytworaters:whichnewspapertitlescarriedeachtargetfrontstory(interrateragreement,.96%;kappa,
.0.92)andthenewssourcesofeachtargetstory(interrateragreement,.94%;kappa,.0.91).Nationalrankingsofthetop
200 US newspapers by audited circulation were used to quantify the extent of coverage as the proportion of the total
circulationofrankednewspapersinNewseum.
Findings:Intotal,1630frontpagesweresearched.Eachmedicalstoryappearedonthefrontpagesof85to117(67.5%–
78.7%) ranked newspaper titles that had a cumulative daily circulation of 23.1 to 33.4 million, or 61.8% to 88.4% of all
newspapers.Incontrast,thenon-medicalstoryachievedfrontcoveragein152(99.3%)newspapertitleswithatotal
circulationof41.0million,or99.8%ofallnewspapers.Frontmedicalstoriesvariedintheirsources,buttheWashington
Post,LosAngelesTimes,NewYorkTimesandtheAssociatedPresstogethersupplied61.7%ofthetotalcoverageoftarget
frontmedicalstories.
Conclusion: Frontcoverage of medical news from different sources is more accurately revealed by analysis of
circulationcountsratherthanofnewspapertitles.Journalswishingt
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