二十一世纪的商业.ppt

Handing over the Baton: 3rd Generation Leadership继承家族企业: 第三代领导 Global Executive Leadership Summit 2016 Singapore Organiser: Kemin Industries Cheong Wing Kiat 张荣杰 Wen Ken Group 永健集团 3 Aug 2016, Singapore Email: cwk@.sg Skype ID: wingkiat Slides : .sg Synopsis 概要 Good successors, talent, good governance and the ability to ESCAPE conflicts -- four elements to building strong family enterprises. 好的接班人，优秀人才，健全的治理制度和 避免纷争的能力?-- ?四个建立强大家族企业的要素。 * Background 背景 Founded in 1937, Wen Ken is a multi-family business. Joined Wen Ken in 1995, and stepped down as leader in 2011, remains as Executive Director and EXCO member. 成立于1937年，永健是一个多户家族企业. 1995年加入永健， 2011年卸任领导职位，继续担任执行董事及执行委员会成员. Meaning of Family 家 Jiā A Roof over a Pig 一头猪在屋檐下 * Family Structures家庭结构 Nuclear Family 小家庭 Extended Family 大家庭 Single Parent Family 单亲家庭 Transnational Family 异国家庭 Multi-racial Family 多种族家庭 Blended Family 混合家庭 Adoptive Family 领养家庭 Co-custody Family 共同监护家庭 Gay/Lesbian Family 同性恋家庭 Parents 父母 Siblings’ Families 兄弟直亲 Wife Kids 妻儿 Business Partners 生意伙伴 Colleagues 同事 My Family 我的家人 * 富 Fù A Wine Jar under a Roof 屋檐底下放着一个酒樽 Meaning of Wealth Evolution of Wealth财富的 演化 * 食物 Food 钱财Money 利益 Profit 增值 Value 理念 Values 生意 Business 企业Enterprise Business Enterprise生意与企业 意 生 Voice from the Heart 心声 Shoot emerges from ground 草木破土萌发 Shēng Yì * Business 企 Tiptoe to see far 踮起脚跟 远望 Qǐ 業 Toil under management 管理下 艰辛劳作 Yè Enterprise Business Eras 商业时代 Agricultural农业 ( 1800’s) Industrial Revolution工业革命(1800’s) Industrial Entrepreneurs工业企业家(1800’s) Production生产(1860’s – 1920’s) Sales销售(1920’s – 1940’s) Marketing市场营销(1940’s – 1990’s) Relationship Marketing人际营销(1990’s – 2010) Social/Mobile Marketing社交/智能手机营销(2010 – Now) Robotic, 3D