Huaqi guerrilla warfare.docVIP

 PAGE \* MERGEFORMAT 9 Huaqi guerrilla warfare Huaqi rapidly growing companies in the successful blocking major brands phishing attacks and small-scale retailers, after a sudden into a not a small volume of intellectual property lawsuits. How to use a reasonable means to safeguard their own interests, without too much effort involved companies, and with competitors, the competition between the formation of good health is once again in enterprise development Huaqi encountered a major bottleneck. E-traders face large brands Attack 10 years ago, the founder of Feng joined Huaqi Zhongguancun business force, with ‘live dealers, but three years’ quite different from the general argument is that not only the survival of Huaqi he founded 10 years, but also as a big Zhongguancun Village miracle - when two people from the business development of the company to today’s 700-person company, operating income reached more than 12 million and an average annual growth rate of 70% of the rise. ‘Initially, Feng and Zhongguancun no different from many electronic vendors, but also from the Daoteng chassis, computer accessories like keyboards began. ‘Huaqi vice president Hou Xun said,’ Feng graduated from Tsinghua University in 1992, a year later, he founded the predecessor of Victories was called Beijing Huaqi New Technology Development Company, in fact, that is, a good e-mall where a top - the counter only 6 square meters. ‘ This ‘Daoteng’ did not take long, Feng encountered a real opportunity - Agent ‘little sun’ keyboard. Fengjun Li using the brand has developed a good reputation, will reduce the profits of the original 10 times, what opened the volume. Two years later, the small sun keyboard in north China market, accounting for 70%. The summer of 1995, Feng jointly with another company to turn lower prices on the Zhongguancun chassis carried out a major reshuffle the market, clearing a small brand. Since then, the ‘little sun’ chassis fame. To see the keyboard and chassi