Sales proposition- Unique is not enough just to.docVIP

 PAGE \* MERGEFORMAT 10 Sales proposition: Unique is not enough just to Product marketing must be ‘unique selling proposition (USP)’ This is the key to marketing, one of the number of products are relied on this principle to success. However, in recent years, with the popularity of marketing (especially popular in a number of high level marketing industry), the unique selling proposition, which although is still set up a law and it applies less and less successful cases. This is because, on the one hand in a mature market for new products, intense competition has made ‘unique selling proposition’ is not easy to tapped the other hand, the level of product sales of material interests has become increasingly difficult to effectively advocate to stimulate consumer. To 10 years of working experience in marketing plan, I believe that: the product in addition to the unique selling proposition, but also to give consumers a strong stimulus, deeply touched the hearts of consumers, but also have a high degree of consumer recognition. Only in this way can the marketing more with less. I do so in a note to a lotion product marketing strategy, we also used this line of thought. In order to convince more people as well as to increase consumer use of the frequency of the target groups to stimulate the formation of the full, the author made use of by all women want to use someone else say that they are beautiful psychology, what a woman is not beauty then? Even then ugly woman, you say she was not beautiful she did not gratification, saying that she US she would be happy. In all literature there is no beauty, portrayed in an image gives a pure and clean, and even the beauty of some cleaning activities have become the eternal sweet talk, such as the beauty spot along the river Wun Sha, Concubine Yang of the Huaqing Hot Springs bath. To the addition of a new standard for beauty, it is beautiful we must first clean, to spotless, but also from the inside out spotless, women’s pr